Midfield

Inspired ideas. Crafted with purpose.

Our Work
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We're a Tool In Your Marketing Tool Belt

 

We Connect Brands to Consumers

Engineering moments which connect brands with consumers

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At Midfield, we strive to create modern brand experience tactics that excite and engage. Our philosophy marries a design-minded approach and deep commitment to crafting unique, first-to-market XM programming, with an old-world attitude that emphasizes quality and active client support. We are careful but confident about the strategies we develop, the suppliers we select, the people we hire and the partners we join. This attentive approach extends to everything we do and make: we think before we act. We know that simple is not only best – it works. We aim to achieve this by carefully curating end-user engagement and focusing on how we can best serve up meaningful and impactful experience on behalf of our clients. This, to us, is the essence of well-crafted experiential development.
At Midfield we are experiential architects. We pride ourselves on our ability to bring together the talents of experiential artisans and craftsmen to create unique customer engagement.

EXPERIENTIAL

Before social media was all the rage, we had people engaged in conversations with brands. We’re the original social media!

CREATIVE

We believe moments create lasting impact. Our creative helps compel your audience to laugh, play, think, feel & love.

DIGITAL

Whether through web, social or experiential engagements, we thrive on connecting people with brands.

See our comprehensive list of services in OUR TOOLBELT

Midfield has the tools to craft your unforgettable customer experience

  • Avis Alaska

  • The Hamilton Beer Festival

  • Shaw Go WiFi Hotspot

  • The LUXE Caravan – Express

Getting it Right: Your Social Media Strategy for 2016

| Social Media | No Comments
With 2016 right around the corner, that means one thing for marketing departments: planning. If your brand is active on one or more social media platforms then congratulations – you’ve…

THE INTERACTIVE MARKETING EVENT TOOLKIT: MULTI-TOUCH VIDEO WALLS

| Event Marketing, Experiential Marketing | No Comments
Why your next interactive marketing event should have a multi touch video wall Remember that time you went to that event? The one where you sat and listened to a…

EYES WIDE OPEN: THE FUTURE OF INTERACTIVE MARKETING

| Experiential Marketing, Interactive Marketing | No Comments
Predictions for the experiential marketing industry Interactive marketing has proven itself to be one of the most fruitful and disruptive marketing approaches of the past few decades. An engaging way…

FIVE TIPS FOR GETTING MORE FROM YOUR INTERACTIVE EVENT MARKETING

| Event Marketing | No Comments
Simple steps to help you get your message across in a meaningful manner. Interactive event marketing isn’t an activity for the feint of heart. It’s tireless, frenzied work. Between scheduling…
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As a new company we knew there was value in developing our brand. Midfield helped us craft our brand message, develop a brand identity and launch our website with ease. We're thrilled with the results!

John Conidi, Conidi Custom Homes
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True visionaries, Midfield was able to walk us through our brand launch from start to finish. Professional, trustworthy and insightful, our experience was incredibly valuable.

Peter Ornelas, Brock Sandwich
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Midfield's insights into our existing brand was extremely valuable. Their ability to identify key areas to address was met with a succinct strategy, and the execution was flawless.

Albert Benudiz, BA Graphics