We're an Interactive Marketing Agency located In the heart of Dundas Ontario

Why are we different?

Midfield is an Interactive Marketing Agency that specializes in brand experience.

We give brands life, and enable creative communication with your customer by way of events, exhibits, branded environments and nomadic activation. Then we amplify the experience by integrating creative design and digital engagement strategies.

In short, we’re experiential architects. We pride ourselves in our ability to bring together the talents of experiential artisans and craftsmen to create unique customer engagement.

Our Approach

Blend the power of experiential with the possibilities of digital

The customer experience is at the heart of our approach. By unlocking the power of the experience and blending it with the endless possibilities afforded by digital integration technologies, we are able to provide our clients high impact marketing opportunities that inspire relevant social dialogue between brand and audience. We strive to respect an old world approach to creating quality, innovation and craftsmanship in the work we do.

Our Project Process

Our People

Our clients understand we are imaginative, honest, and hardworking people; a team who try not to take life too seriously, who believe you can have fun and work hard all at the same time. At Midfield our work is an expression of our personality and values.

This approach is the creative lifeblood of Midfield Interactive. Here is the team that makes it all happen.

  • Greg Gallo

    Director of Client Development

    With a 15+ year history in the experiential arts, Greg is Midfield’s most accomplished event marketer and the engine responsible for advancing the strategic vision of Midfield Interactive. A proven leader with a solid record of constructive team development and effective experiential project planning, he has been the essential driving force behind our expanding network of clients and customers. Greg has extensive experience working with some very recognizable brands including The NFL, Adidas, Gatorade, Budweiser, The Globe and Mail, MasterCard, BMO, and Goodyear, just to name a few.

  • Ryan McIntyre

    Director of Strategic Innovation

    With a strong background in event management, Ryan’s 10+ year experiential marketing experience is supported by his aptitude for digital integration management and ability to seek out new technologies and assimilate them into innovative event marketing programs. Ryan’s brand background includes managing programming for great brands such as Coca-Cola, Unilever Canada, MARS Canada, Chef Boyardee, Hamilton Tiger-Cats and Ivanhoe Cambridge.

  • Courtney Low

    XM Senior Account Manager

    XM Senior Account Manager, and Social Media Consultant for Mapleview Shopping Centre. Courtney has been creating memorable and innovating experiences for clients and customers for over 7+ years.
    She has planned and managed over 200 campaigns, across Canada and the USA. Her brand experience includes: Ivanhoe Cambridge (Mapleview Centre, Oshawa Centre, Bayshore Shopping Centre), Cominar (Dixie Outlet Mall), Nestle, Hamilton Ticats, Osram Sylvania, Wine Marketing Association of Ontario, Unilever USA, HomeMarket Foods, Iconix, Under Armour, Kimberly-Clark Corporation.
    Her background in Event Management and Hospitality provide her with a lifeline to thrive in the XM industry. In addition, she lives in wine country and loves to a star-gaze next to a bonfire.

  • Krystin Lee

    Social Media Architect

    A brand storyteller, Krystin Lee boasts over 8 years of experience in the public relations and digital communications space. Over this time, Krystin has had the opportunity to help brands tell their story with careers within the agency and client side realms. Some of the brands she’s had the pleasure of working with include Rexall, Whirlpool Canada, KitchenAid, Delta Faucet, Behr Paint, Dove Canada, Ben & Jerry’s and more. In her personal time, Krystin writes and manages her own lifestyle blog. In just three years, she has grown her website and social media platforms to a point where it is engaging with over 208K people on a daily basis. She’s had the opportunity to collaborate with brands such as Amazon, Gap, Lacoste, Nordstrom, Target and many more.

  • Paul Allison

    Director of Digital Strategy

    With over 20 years of experience in e-commerce, web development and internet marketing sectors, Paul has a deep understanding of all aspects of digital strategy and marketing. Paul holds extensive client and project management experience, including WebDesign, Digital Commerce, SEO, Email Marketing, Affiliate Marketing, PPC and Social Media Marketing. Paul leads Midfield’s dedicated team of developers, designers, and content mangers, having over 100 website developments to his credit.

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Fusball Games Played
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Bowls of Italian Wedding Soup Consumed
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Trips to the Apple Store
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View Masters Made

Our Clients

We’re not goanna lie, the Midfield name is still pretty new, but the talent and experience on our team holds a storied history.  Here are a few of the brands our team has worked with during their combined 55+ years of experience building…

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True visionaries, Midfield was able to walk us through our brand launch from start to finish. Professional, trustworthy and insightful, our experience was incredibly valuable.

Peter Ornelas, Brock Sandwich
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Midfield's insights into our existing brand was extremely valuable. Their ability to identify key areas to address was met with a succinct strategy, and the execution was flawless.

Albert Benudiz, BA Graphics
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As a new company we knew there was value in developing our brand. Midfield helped us craft our brand message, develop a brand identity and launch our website with ease. We're thrilled with the results!

John Conidi, Conidi Custom Homes