Why your next interactive marketing event should have a multi touch video wall Remember that time you went to that event? The one where you sat and listened to a…
Predictions for the experiential marketing industry Interactive marketing has proven itself to be one of the most fruitful and disruptive marketing approaches of the past few decades. An engaging way…
Blending digital, experiential, and intelligent marketing tactics. How “touchable” is your marketing approach? Can your customers hold your vision in their hand? Can they contribute to the values of your…
How 3D printing is changing the face of interactive event marketing Remember when photocopying your face was a thing? You’d press the button and an extremely bright light would flash…
How Midfield Interactive’s approach sets us apart from other marketers. Exceptional interactive marketing events don’t just happen. They require hours and hours of planning, strategizing, organizing and coordinating. From site…
How to keep them talking long after your event is over What comes to mind when you think of the term “experiential marketing”? It sounds like a simple question, but…
Expect the unexpected when planning an experiential marketing event When it comes to event planning and interactive marketing, there’s only one rule you need to remember: if there’s the possibility…
Why connecting people is the most important part of your experiential marketing campaign What does it take to market a brand in today’s competitive marketplace? A website is a good…