Alaska Rent a Car Inc. was looking for a fresh and relevant website design the reflected their company values and 60 years of faithful service to providing world class car rentals. Midfield worked closely with Avis to establish main marketing messages that spoke to their well-established reputation for value and dependable service.
The Midfield Solution
Midfield developed a brand new website for Alaska Rent a Car (Avis Alaska) with a stunning new look and a site architecture that displayed the breadth and depth of their services.
Midfield also implemented a seamless integration with their car rental e-commerce platform Car Cloud (www.carcloud.com) allowing their client to make reservations right from the avisalaska.com site. The Avis Alaska car sales application was updated as well as a sophisticated online employment application process.
Avis Alaska now has a powerful persuasive online company presence. Midfield continues to provide their internet marketing strategy including blog development and social media and email marketing.
“We wanted someone who is knowledgeable, yet listens to our needs and desires. He’s experienced and knows what he’s doing. This team surpassed our expectations. Our site is live and we’ve received lots of positive feedback. Thank you, Midfield.”
